Tuesday 3 January 2012

Famous brands & how they got their name!

Brands form a huge part of our every day lives, whether we realise it or not! We have even turned them into verbs such as the famous "just google it". Have you ever wondered how various brands got their names? I have and was therefore happy when i stumbled upon an article about it (http://stocklogos.com/topic/how-famous-companies-got-their-names). Below you will find a few that I found interested and if you'd like to read about the other just click on the link above!

Nike is actually the name of the Greek Goddess of Victory and the "swoosh" symbolises her flight.


The name Lego is actually a combination of the Danish "Leg Godt" which means to "play well". It also means "I put together" in Latin but apparently the Lego Group claims that this is only a coincidence.

Reebok is a nice South African one and originates from the Afrikaans spelling
of "Rhebok" which is a type of African Antelope.



This brand's original concept was "sky-peer-to-peer" which then later
morphed into "skyper" and ended up being "skype".
 

Sony was derived from the Latin word "Sonus" which means sound and "Sonny" which is a slang word used by the Americans to refer to a bright youngster.


Starbucks was named after "Starbuck" - a character
in Herman Melville's novel Moby-Dick.


Vodafone comes from Voice + Date + Telefone!







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